Viral Marketing Campaigns and their Best Content Types

Although substantial quality traffic can be achieved without “going viral” from your viral campaign, reaching a viral status may be the goal for contributors using Social Arena Marketing and viral marketing campaigns.

Based on what can be seen with currently popular viral marketing campaigns and content, most fit into one of the following categories:

• Humor
• Amazing/Spectacular
• Controversial
• Very Helpful and Unique

As a business or CEO, the most beneficially and possibly easiest category for a viral marketing campaign would be the last category: Very helpful and Unique.

Caution should be used in your viral marketing campaigns when the possibility for exponential viral traffic is available. There have been countless web sites brought to their knees when a surge of traffic and server requests are generated from their viral marketing campaigns.

You must ensure you have the hardware and server capacities to handle the traffic should a viral event occur. Be sure to check with your server administrator.