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Author Archives: Micah Johnson
Sessions are so busy you can show up early and still end up on the floor.
A floor perspective of the Designing the First 15 Minutes session at SXSW.
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Setting up our new Posterous account!
We love Posterous.
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Facebook Showcases the Power of Social Media
Today Facebook announced that they would be reverting back to their previous Terms of Use. For those that haven’t heard, Facebook updated their Terms of Use two weeks ago — a change which attracted immediate attention and “feedback” (as Facebook puts it).
So? What’s the Big Deal?
Many people relate “social media” to marketing, social networks or [...]
Posted in Industry News Tagged blogs, business, consumer power, consumer voice, facebook, perez hilton, social media Leave a comment
Why Should I Create a Business Blog?
This list the includes some of the major benefits to having a blog for your business. When consulting with our clients, we usually recommend moving their entire site onto a blogging platform, not just the blog itself. Contact Chief Ingredient for more info.
By having a business blog, you’ll be able to leverage technology to achieve [...]
Keeping Ahead of your Competition with Google Keyword Trends
What are Google Keyword Trends?
Google Keyword Trends allow you to see how your selected keyword or keywords (separated by commas) performed over a period of time. Currently, you can view keyword trends both on the Search Volume and the News Reference Volume. However, Google Keyword Trends does not provide you with actual numbers for the [...]
Google Analytics Tutorials
Recently, Google has published a whole set of Google Analytics Tutorials on YouTube. These Google Analytics Tutorials include over 11 videos and have over 4 hours of tutorial footage.
If you’re like many of our clients, you don’t have 11 hours to spend watching tutorials. However, to make qualified decisions both for your web [...]
Yahoo’s Tools for “Anyone Creating Content”
Yahoo! offers a whole slew of free tools for “anyone creating content” (their words, not mine) on the web. Although some of the tools are only related to their companies (like del.icio.us for bookmarking), overall they provide quick functionality to make your blog or web site a little user-friendlish.
Y!Q (beta)
Y!Q allows you to place [...]
25+ Tips to Perfect your Social Media Marketing Campaigns
Social Media Marketing takes time and patience, but when done correctly has tremendous rewards. The following are some ideas and exercises to help you get started in the right direction…
Posted in Marketing Misc, Social Marketing Tools, Social Media Marketing Tagged blogging, Blogging for business, Business Blogging, marketing, Marketing Misc, marketing research, social, Social Arena Marketing, Social Marketing Tools, Social Media Marketing, Social Media Marketing Tools, Social Networking, soical media 4 Comments
New Keyword Research Technique: Keyword Supply and Demand
In economics, supply and demand describe market relations between prospective sellers and buyers of a good. (wikipedia.org)
In search engine optimization, we can use the supply and demand model to describe the relationship between the people searching for specific keywords (the demand) and the people creating content to meet that demand (the supply).
The following is a [...]
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