Author Archives: Micah Johnson

Learn to Tap Into the Cutting-Edge Trends in Your Industry in 4 Easy Steps

1. Pick an RSS Feed Reader to use. If you don’t have one already and you use Firefox, Wizz RSS is a good add-on that allows you to preview and read RSS feeds within the browser’s side bar. If you are looking for an online-only reader, Google offers one as well (Google Reader ). What’s RSS? RSS [...]
Posted in Social Marketing Tools | Tagged , , , , , , , , | 1 Comment

Social Media in Emergencies

Living in the middle of San Diego and trying to find out the latest news on the fires and evacuations has lead to some interesting discoveries into the power of the Social Web. Blog Streams and RSS for Emergency Situations Hats off to the San Diego Union Tribune. They have outdone themselves in the way they have [...]
Posted in Social Media Marketing | Tagged , , , | 1 Comment

Quantify your SEO Competition Using IceRocket’s Blog Trend Tools

The more information you can gather when determining your most valuable keywords for SEO and SEM, the better. With IceRocket’s Blog Trend Tool, you have the ability to find out what is most popular in the blogosphere and view the trends for any keywords (comparing up to three at a time). Google has a similar tool [...]
Posted in Keyword Research Tools, Search Engine Marketing, Search Engine Optimization | Tagged , , , , , , , , | 1 Comment

Nobody Builds Sites from Scratch Anymore…

If you do, or if you hire someone that does, you may reconsider after reading this post. Is building it from scratch working smarter? I’ve struggled with this for years. Deep down I tell myself that if I don’t build a site or web app from the ground up, then I’m probably going to regret it [...]
Posted in Industry News, Marketing Misc, Search Engine Optimization, Social Media Marketing | Tagged , , , , | 10 Comments

Netscape.com is now Propeller.com? Wha?

= According to a number of sites, as of August 2007 www.netscape.com was the #2 social bookmarking site. However, if you type in netscape.com now, it looks like… eww… AOL! What happened to all the news, and the social bookmarking, and the user accounts??! I don’t want AOL, I want the #2 [...]
Posted in Marketing Misc | Tagged , , , , , | Leave a comment

URL Redirect

When looking for information on URL redirection, most searches turn up these amazingly long blog posts or technical documents with just a couple examples, none of them are a huge help. Instead of all the explanation, we decided to make it simple, and provide a quick reference for URL redirects using Apache and Rewrite Rules.
Posted in Social Marketing Tools | Leave a comment

SEO Results: Analysis Heatmap Tool

In less than 14 hours a blog post regarding the Do-It-Yourself creation of keyword research and analysis heatmaps appeared #1 on Google for the phrase “analysis heatmap tool”.
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SEO Results: Alternatives to Overture

Recently Overture’s Keyword tool has been shut down. To help the thousands of developers out there that used that tool, Chief Ingredient created a short list of the alternatives available. This was posted our new site on the 17th of September, 2007, and within 18 hours had already reached #5 under the term “alternatives to [...]
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Create a Keyword Research and Analysis Heatmap

Looking for an easy way to visualize your keyword research? In 10 simple steps and Excel 2007, you can build your own Keyword Research and Analysis Heatmap.
Posted in Keyword Research Tools, Social Marketing Tools | 3 Comments

Alternatives to the Overture Keyword Selector Tool

EDIT: The Overture Keyword Tool is back online… However, the data is still from January 2007, which is very outdated. So, whether this keyword tool will remain to be around for some time, the links below still provide alternatives to the Overture Keyword Tool that are more stable, faster, and have more accurate and up to date [...]
Posted in Keyword Research Tools | 2 Comments
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