Google has updated their adWords interface to allow advertisers to pick which sites they want to advertise on and where they want their ad placed on the selected sites within Google Content Network.
We’ve changed the AdWords Site Tool to help you find these new options. When a site has relevant publisher-defined placements, they will be listed beneath the site’s URL in the Site Tool search results. (See fandango.com in the example below.) To see all the placements for a given site, click the new ‘View all placements’ link, also found beneath the site’s URL.
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