Puckett & Faraj

www.puckettfaraj.com

Although Neal Puckett and Haytham Faraj from The Law Firm of Puckett & Faraj have been featured on major news channels, and are well-known military legal experts, their firm did not have a strong online presence. Chief Ingredient, consulted with Puckett & Faraj to understand what solution would work best for their target market. A flexible web site with a professional design was provided. Later, videos, contact forms, featurettes and other functionality was added. A paid search campaign that targets specific world-wide locations has aided to the influx of calls and clients Puckett & Faraj now receives.

paid search + web design

Moderizing an exisiting site and giving the visitors what they want…

Problem: Well Known Firm, Unknown Online Presence

Appearing on the O’Reilly Factor and other news channels such as CNN and Fox News, Neal Puckett and Haytham Faraj are well known military law experts. However, their online presence was very limited.

Solution: New Web Site Combined with Strategic Paid Search

Building a complete web site solution that allowed for functionality to be expanded through plug-ins was the first step. Since then, a video consultation section has been added, blogs have been consistently posted and overall search engine rankings and online word-of-mouth has been on the rise.

Recently, Chief Ingredient implemented a paid search campaign that focused on specific regions around the world to target Puckett & Faraj’s specific target market.

Results:

  • Organic and referring site traffic has consistently increased
  • Web site has been a landing point for hot military legal cases Puckett & Faraj are involved in
  • An abundance of calls and clients have been generated directly from strategically placed paid search advertisements
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