Category Archives: Keyword Research Tools

Keeping Ahead of your Competition with Google Keyword Trends

What are Google Keyword Trends? Google Keyword Trends allow you to see how your selected keyword or keywords (separated by commas) performed over a period of time. Currently, you can view keyword trends both on the Search Volume and the News Reference Volume. However, Google Keyword Trends does not provide you with actual numbers for the [...]
Also posted in Marketing Misc, Social Marketing Tools | Tagged , , , , , , , , , , | 2 Comments

New Keyword Research Technique: Keyword Supply and Demand

In economics, supply and demand describe market relations between prospective sellers and buyers of a good. (wikipedia.org) In search engine optimization, we can use the supply and demand model to describe the relationship between the people searching for specific keywords (the demand) and the people creating content to meet that demand (the supply). The following is a [...]
Also posted in Search Engine Marketing, Search Engine Optimization, Social Media Marketing | Tagged , , , , , , , | 7 Comments

Quantify your SEO Competition Using IceRocket’s Blog Trend Tools

The more information you can gather when determining your most valuable keywords for SEO and SEM, the better. With IceRocket’s Blog Trend Tool, you have the ability to find out what is most popular in the blogosphere and view the trends for any keywords (comparing up to three at a time). Google has a similar tool [...]
Also posted in Search Engine Marketing, Search Engine Optimization | Tagged , , , , , , , , | 1 Comment

Create a Keyword Research and Analysis Heatmap

Looking for an easy way to visualize your keyword research? In 10 simple steps and Excel 2007, you can build your own Keyword Research and Analysis Heatmap.
Also posted in Social Marketing Tools | 3 Comments

Alternatives to the Overture Keyword Selector Tool

EDIT: The Overture Keyword Tool is back online… However, the data is still from January 2007, which is very outdated. So, whether this keyword tool will remain to be around for some time, the links below still provide alternatives to the Overture Keyword Tool that are more stable, faster, and have more accurate and up to date [...]
Posted in Keyword Research Tools | 2 Comments

Five Things Every Online Retailer Must Learn to Succeed with Social Media

The Social Arena includes hundreds of sites and millions of users. An understanding of these networks will turn your business into an automated vehicle for profit creation. With the information below, you will have the tools necessary to drive extraordinary qualified traffic to your web site and build your brand as a knowledgeable expert in your [...]
Also posted in Marketing Misc, Search Engine Optimization, Social Media Marketing | Tagged , , , , | 1 Comment

What’s Good at Microsoft’s AdCenter Labs?

Microsoft AdCenter Labs is a site that explores and announces some of their latest technologies in the works. So what should I check out in Microsoft’s AdCenter labs? Although many of the working demos showcased in Microsoft AdCenter Labs include functionality that can be found in both Google and Yahoo, there are a few that hold some merit.
Also posted in Marketing Misc, Microsoft AdCenter, Search Engine Marketing | Leave a comment
Our Recent Posts and Projects
cstate_1 home-page-b Aspire IRB concept-mpj_v2_051609-1 Rent 411 4S Ranch comp_sub_page_022610 home-page-e blazon Windermere gigtide GD_email_v3 Renter Opinion box-concept-strategy-dev Mira Bay comp2 cstate Ladysmith Village
  • Recent Posts

    • Tru 3D
      Mar 13, 2010
      Is it the future? ... Probably not yet. Posted via email from chiefingredient's posterous
  • About Us

      Chief Ingredient is composed of a small but efficient team that believes in only being able to improve what you can measure. We leverage this philosophy and convert data analysis into effective and thought-provoking marketing ideas.