Category Archives: Marketing Misc

Keeping Ahead of your Competition with Google Keyword Trends

What are Google Keyword Trends? Google Keyword Trends allow you to see how your selected keyword or keywords (separated by commas) performed over a period of time. Currently, you can view keyword trends both on the Search Volume and the News Reference Volume. However, Google Keyword Trends does not provide you with actual numbers for the [...]
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Google Analytics Tutorials

Recently, Google has published a whole set of Google Analytics Tutorials on YouTube. These Google Analytics Tutorials include over 11 videos and have over 4 hours of tutorial footage. If you’re like many of our clients, you don’t have 11 hours to spend watching tutorials. However, to make qualified decisions both for your web [...]
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25+ Tips to Perfect your Social Media Marketing Campaigns

Social Media Marketing takes time and patience, but when done correctly has tremendous rewards. The following are some ideas and exercises to help you get started in the right direction…
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Nobody Builds Sites from Scratch Anymore…

If you do, or if you hire someone that does, you may reconsider after reading this post. Is building it from scratch working smarter? I’ve struggled with this for years. Deep down I tell myself that if I don’t build a site or web app from the ground up, then I’m probably going to regret it [...]
Also posted in Industry News, Search Engine Optimization, Social Media Marketing | Tagged , , , , | 10 Comments

Netscape.com is now Propeller.com? Wha?

= According to a number of sites, as of August 2007 www.netscape.com was the #2 social bookmarking site. However, if you type in netscape.com now, it looks like… eww… AOL! What happened to all the news, and the social bookmarking, and the user accounts??! I don’t want AOL, I want the #2 [...]
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Customers Don’t Want Examples, They Want Real Applications

If you are selling a product, service or technology, invariably you are going to run into the issues of marketing it. The question is, do you just tell people about it, or do you show them? Examples vs. Real Applications Yahoo! has been promoting their new “Search Assist” feature for the last couple weeks. While [...]
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Google Local Listings and Goog-411: How to get Listed

1-800-Goog-411 has recently graduated from Google Labs to become a full-fledged Google product. It’s a free service that allows anyone to call in and find local business information. However, what becomes more important than the service itself, is how to make sure your business is listed. Google Local Business Center If you have been wondering how other [...]
Also posted in Industry News, Search Engine Marketing, Search Engine Optimization, Tutorials | Tagged , , , , , | 4 Comments

Think of a Search Engine Like a 2-Year Old

When you think of search engines like toddlers, the concepts for search engine optimization (SEO) get much more simple. With young children, you need to make things extra easy in order for them to understand. Take children’s books for example. They usually consist of a few words per page and cut right to [...]
Also posted in Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Tutorials | Tagged , , , , | 1 Comment

Customer Clustering

A new trend is developing in the world of Social Media: Customer Clustering — A method of grouping your customers who have similar interests and adding the basics of social networking. A couple examples…
Also posted in Industry News, Social Media Marketing, Social Networking | Tagged , , , , , | 4 Comments

Turn Your Web Site Inside-Out

Seth Godin wrote a great post today on his blog regarding how the search engines have “broken the world into little tiny bits.” I think it’s a great observation, and it’s not just search engines. It’s social media as a whole! Whether your site got stumbled, you have traffic coming in from your RSS [...]
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