Category Archives: Social Marketing Tools

Xinu – Learn How Well Your Site is Networked within Social Media

By Micah Johnson | Published: Sunday, January 4, 2009
Xinu is one of the coolest tools we’ve come across lately! Enter in your domain, and it will provide instant reports on: Domain Diagnosis Domain History Rankings (Page Rank, Technorati, Alexa, etc…) Syndication (Subscribers and visitors) Social Bookmarks saved for the domain/page Validation Issues # of Pages indexed within Google, Google Images, Yahoo and Live # of Backlinks from all major search engines If [...]
Also posted in Marketing Misc, Search Engine Marketing | 2 Comments

360 Desktop – Expand your desktop… Without Additional Monitors

By Micah Johnson | Published: Sunday, January 4, 2009
A new application is coming toward a Windows desktop near you: 360 Desktop. According to 360 Desktop, you will be able to: Grab all of your favorite web apps and content – web widgets, RSS feeds, AJAX start pages, or any part of any web page – and make them available any time, in an expanded photo-panoramic [...]
Posted in Social Marketing Tools | Leave a comment

Bring Personalized Home Pages to your Web Site

By Micah Johnson | Published: Saturday, January 3, 2009
Netvibes Premium Universe Now you can provide your users the ability to create custom home pages within your web site. Netvibes will now “deeply integrate” into any company’s web site and enable users to personalize the delivery of RSS feeds, podcasts, photos, videos, stores, widgets and more. You have control over how the content is branded, [...]
Also posted in Marketing Misc | Leave a comment

How is the Google Quality Score Calculated?

By Micah Johnson | Published: Friday, January 2, 2009
Google is constantly updating the formula used to calculate your Google Quality Score. The lists below outline some of the core components. Used to Calculate your Minimum Bid: The keyword’s clickthrough rate (CTR) on Google; CTR on the Google Network is not considered The relevance of the keyword to its ad group The quality of your landing [...]
Also posted in Google AdWords, Search Engine Marketing | 1 Comment
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