Category Archives: Workflow

Identifying Quality Traffic

By Jerry Holland | Published: Wednesday, January 28, 2009
It’s one thing to get traffic to your web site and it’s a whole new ball game generating quality traffic. You’ve heard the pitch a thousand times “We can get you 6000 new visitors to your site a month!” Hmmmm… really? Are they the visitors that are specifically searching for your products/service or JUST visitors. When [...]
Also posted in Social Media Marketing, Tutorials | Tagged , , , | Leave a comment

Blending In-Person Networking with Online Social Media

By Jerry Holland | Published: Wednesday, January 28, 2009
Ok, so you have networked with somebody at an event exchanged business cards, now what? For me, being a people-person, it is easy to connect and get a conversation started at a networking event, but in today’s internet world my next steps are usually online. Typically, I follow a specific format to connect with new business that [...]
Also posted in Social Media Marketing | Tagged , , , , , | Leave a comment

Web Meetings Versus Person-to-Person Meetings

By Micah Johnson | Published: Wednesday, January 14, 2009
We had an interesting conversation over lunch today with a friend who has worked in a variety of companies and industries over the last 15 years as a technical writer.  Although it was a tangent from our main discussion, we arrived on the topic of meetings — and whether they should be held in-person or [...]
Posted in Workflow | Tagged , , , , , , , , | Leave a comment
Our Recent Posts and Projects

  • About Us

      Chief Ingredient is composed of a small but efficient team that believes in only being able to improve what you can measure. We leverage this philosophy and convert data analysis into effective and thought-provoking marketing ideas.