Tag Archives: social media

Facebook Showcases the Power of Social Media

Today Facebook announced that they would be reverting back to their previous Terms of Use. For those that haven’t heard, Facebook updated their Terms of Use two weeks ago — a change which attracted immediate attention and “feedback” (as Facebook puts it). So?  What’s the Big Deal? Many people relate “social media” to marketing, social networks or [...]
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Blending In-Person Networking with Online Social Media

Ok, so you have networked with somebody at an event exchanged business cards, now what? For me, being a people-person, it is easy to connect and get a conversation started at a networking event, but in today’s internet world my next steps are usually online. Typically, I follow a specific format to connect with new business that [...]
Posted in Social Media Marketing, Workflow | Also tagged , , , , | Leave a comment

Keeping Ahead of your Competition with Google Keyword Trends

What are Google Keyword Trends? Google Keyword Trends allow you to see how your selected keyword or keywords (separated by commas) performed over a period of time. Currently, you can view keyword trends both on the Search Volume and the News Reference Volume. However, Google Keyword Trends does not provide you with actual numbers for the [...]
Posted in Keyword Research Tools, Marketing Misc, Social Marketing Tools | Also tagged , , , , , , , , , | 2 Comments

Social Media in Emergencies

Living in the middle of San Diego and trying to find out the latest news on the fires and evacuations has lead to some interesting discoveries into the power of the Social Web. Blog Streams and RSS for Emergency Situations Hats off to the San Diego Union Tribune. They have outdone themselves in the way they have [...]
Posted in Social Media Marketing | Also tagged , , | 1 Comment

Nobody Builds Sites from Scratch Anymore…

If you do, or if you hire someone that does, you may reconsider after reading this post. Is building it from scratch working smarter? I’ve struggled with this for years. Deep down I tell myself that if I don’t build a site or web app from the ground up, then I’m probably going to regret it [...]
Posted in Industry News, Marketing Misc, Search Engine Optimization, Social Media Marketing | Also tagged , , , | 10 Comments

Netscape.com is now Propeller.com? Wha?

= According to a number of sites, as of August 2007 www.netscape.com was the #2 social bookmarking site. However, if you type in netscape.com now, it looks like… eww… AOL! What happened to all the news, and the social bookmarking, and the user accounts??! I don’t want AOL, I want the #2 [...]
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Think of a Search Engine Like a 2-Year Old

When you think of search engines like toddlers, the concepts for search engine optimization (SEO) get much more simple. With young children, you need to make things extra easy in order for them to understand. Take children’s books for example. They usually consist of a few words per page and cut right to [...]
Posted in Marketing Misc, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Tutorials | Also tagged , , , | 1 Comment

Customer Clustering

A new trend is developing in the world of Social Media: Customer Clustering — A method of grouping your customers who have similar interests and adding the basics of social networking. A couple examples…
Posted in Industry News, Marketing Misc, Social Media Marketing, Social Networking | Also tagged , , , , | 4 Comments

Five Things Every Online Retailer Must Learn to Succeed with Social Media

The Social Arena includes hundreds of sites and millions of users. An understanding of these networks will turn your business into an automated vehicle for profit creation. With the information below, you will have the tools necessary to drive extraordinary qualified traffic to your web site and build your brand as a knowledgeable expert in your [...]
Posted in Keyword Research Tools, Marketing Misc, Search Engine Optimization, Social Media Marketing | Also tagged , , , | 1 Comment
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