Tag Archives: thoughts

Customer Clustering

By Micah Johnson | Published: Sunday, January 11, 2009
A new trend is developing in the world of Social Media: Customer Clustering — A method of grouping your customers who have similar interests and adding the basics of social networking. A couple examples…
Posted in Industry News, Marketing Misc, Social Media Marketing, Social Networking | Also tagged , , , , | 4 Comments

Turn Your Web Site Inside-Out

By Micah Johnson | Published: Thursday, January 8, 2009
Seth Godin wrote a great post today on his blog regarding how the search engines have “broken the world into little tiny bits.” I think it’s a great observation, and it’s not just search engines. It’s social media as a whole! Whether your site got stumbled, you have traffic coming in from your RSS [...]
Posted in Marketing Misc, Search Engine Optimization, Social Media Marketing, Social Networking | Also tagged , , , | 3 Comments

Riding the Wave of Browserless Web Applications

By Micah Johnson | Published: Wednesday, January 7, 2009
Whether you have a full web application or a simple data-collection form, you may want to consider turning it into an Rich Internet Application that will run outside the browser. That’s right, the next generation of web apps will be the ones that you don’t need a browser to use. In fact, Rich Internet Applications (RIAs) can [...]
Posted in Marketing Misc, Rich Internet Applications, Social Marketing Tools | Also tagged , , , , , , , | 1 Comment
Our Recent Posts and Projects

  • About Us

      Chief Ingredient is composed of a small but efficient team that believes in only being able to improve what you can measure. We leverage this philosophy and convert data analysis into effective and thought-provoking marketing ideas.